Overview
The Site:
Lyndhurst, one of America’s finest Gothic Revival mansions and a National Trust Historic Site, was designed in 1838 by Alexander Jackson Davis. Its architectural brilliance is complemented by the park-like landscape of the estate and a comprehensive collection of original decorative arts. Noteworthy occupants include former New York City mayor William Paulding, merchant George Merritt, and railroad tycoon Jay Gould.
Job Summary:
Lyndhurst’s Coordinator of Development, Marketing & Communications supports the Senior Manager of Development in all aspects of outreach to donors and external audiences to support our national landmark historic property.
A passion for the arts, entrepreneurial instincts, and creative thinking are key abilities that will support the Coordinator’s external communications initiatives. These initiatives are aimed at increasing public awareness of, and participation in, Lyndhurst’s growing cultural programming and its philanthropic efforts.
A centerpiece of the Coordinator’s efforts will be helping to develop a communications strategy/calendar to reach donors and external supporters and produce a combination of print and online marketing materials which include a monthly e-newsletter, donor-targeted social media, printed mailings, fundraising appeals, and gala/event-related invitations. The Coordinator also interfaces with other staff members to develop social media posts, and updates to the website as it relates to overall fundraising/marketing efforts including membership and gala participation. The position will also assist development efforts with grant applications and reporting, sponsorship fulfillment, project research, donor database management, and other duties as needed.
The Coordinator should have prior experience in some combination of external communications, social media, grant writing, individual donor cultivation and donor data base management. However, a strength in one or two of these areas and the ability to learn other disciplines is considered most important for the Coordinator’s future success.
The Coordinator reports to the Senior Manager of Development. The Coordinator will also collaborate with other staff members on responsibilities related to social media, the website, and membership.
The Coordinator position is a growth opportunity within Lyndhurst’s multifaceted cultural campus situated along the banks of the Hudson River in Tarrytown, NY.
Responsibilities:
Communications
- Creatively turn text, images and videos into compelling content that aligns with Lyndhurst’s mission.
- Assist with the design and implementation of social media campaigns, e-newsletters & special online announcements
- Produce print materials including program mailings, postcards, flyers & mailers
- Develop and maintain communications calendar to guide comprehensive messaging agenda
- Coordinate graphic design projects, providing content and design vision; serve as liaison for graphic designer and Lyndhurst team.
- Strategically manage data and review analytics to monitor effectiveness of campaigns
Marketing
- Help raise overall level of awareness of Lyndhurst’s programs and mission
- Respond to inbound marketing to help attract new supporters, connect to valuable donors, and engage community.
- Help plan, implement, and execute Lyndhurst’s web and social media strategy in collaboration with Special Projects Coordinator
- Assist with Lyndhurst’s online presence including website updates, Facebook, Instagram, and video platforms in collaboration with Special Projects Coordinator
- Monitor social media accounts, responding to comments, questions & messages
- Analyze Google Analytics, website traffic & social media data
Development
- Assist with grant applications & reporting
- Conduct donor & prospect research
- Assist with corporate sponsorship fulfillment
- Collaborate with Visitor Services with membership renewal program
- Maintain donor database with a focus on data integrity, updates and corrections plus data import, extraction, data quality initiatives, and other related activities.
Event Planning and Support
- Help coordinate annual gala and other fundraising/membership events
Qualifications:
- 3+ years of professional level experience in development, communication and/or marketing
- Experience with nonprofits, museums, or arts organizations, a plus
- Proven record of success with social media initiatives
- Basic analytical and problem solving skills, including issue identification and prioritization.
- Basic project-coordination skills. Ability to achieve results with general supervision.
- Excellent writing, spelling, grammar, and proofreading skills, as well as strong verbal communication and customer service skills.
- Strong organizational skills. Excellent attention to detail.
- Experience successfully interacting with key stakeholders. When working in the office, public contact and ability to work successfully in close proximity to others required. When working off site, ability work effectively in a remote environment, maintaining productivity and communications to meet deadlines and goals, is required.
- Demonstrated success working with culturally diverse colleagues and stakeholders. Bi-lingual language skills a plus. Ties to culturally diverse affinity groups, professional organizations, or related associations are a plus.
- Ability to prioritize, multi-task efficiently and respond to a high volume of ongoing requests in a timely fashion. Ability to adapt and be flexible in a dynamic work environment. Ability to work effectively with frequent interruptions required. Able to handle frequently changing and/or unscheduled tasks with accuracy.
- Entrepreneurial spirit and skill set a plus.
- Ability to continually develop skills related to use of rapidly changing technology and communications best practices.
- Intermediate knowledge of Microsoft Word and Excel required. Familiarity with other software, including databases, a plus.
- Regular and reliable attendance is required.
PAY & BENEFITS
This is a full time, non-exempt-level position, eligible for full benefits, including affordable health, dental, vision and life insurance, retirement plan contributions, and 3.5 weeks of paid vacation, plus sick time and holidays.
The National Trust and its subsidiaries require staff to show proof of COVID-19 vaccinations and boosters (with limited exceptions for religious or medical reasons).
Hiring range: $24.75 – 30.25 per hour (annualized to $45,000 – 55,000/year based on a schedule of 35 hours/week)